A Swede who lives in Finland and who is lost in Euroland - the wonderful world of Eurovision
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Monday, November 21, 2011

Sweden 2012: fingers crossed for Ulrik

One thing that has surprised me is that no singer has ever progressed from the Junior Eurovision Song Contest (or its Nordic equivalent MGP Nordic) to the Real Big Thing of a contest.

Quite a few of the participants have popped up in national finals, but nobody has ever been to the ESC. (If I'm wrong here please correct me, but I can't think of anyone.)

Ulrik Munther from Sweden could have the potential of being the first to do the trick. When he won the 2009 MGP Nordic (the last edition to date), I was doing Finland's commentary and was pretty sure from the word go that Ulrik was a winner.

He was cute, charming, had a strong presence and a very good voice, confidence and that certain something that is so hard to put your finger on. Many singers in that final were impressive but Ulrik stood out.

Ulrik - En vanlig dag (MGP Nordic 2009)

Sure thing, the heart-throb from Gothenburg won hands down but then he also managed to cut himself a neat little career in Sweden.

Maybe the nickname "Sweden's Justin Bieber" isn't pure flattery in the business, but at least he has assembled himself an impressive fanbase in short time. The single "Boys Don't Cry" is a success and now he will take the MF stage in February.

Win or lose, it is a brave thing to enter Melodifestivalen at this early stage of his career. On a good day he can gain several new fans, and on a bad day he can lose it all.

But I keep my fingers crossed. He is a good kid, and I hope his song will be good also this time around.

Ulrik Munther - Boys Don't Cry

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